Top 5 Reasons to Study in BIBS

Who doesn’t want a high salary after graduation, get a top management position or own a business of their own? If you are ready to enter the competitive business world of today, an MBA degree will give you a gamut of advantages, especially when it is offered by a top business school like BIBS. Here are top 5 reasons to study in BIBS and earn a coveted position in the big world of corporates.

Dynamic Courses Helping Students to have an Edge over their Peers

It is a tough world out there. Students have to be armed with knowledge and equipped with expertise to face the big business world. The courses offered in BIBS like PGPBM and MBA, PGPIBM and MBA and PGPFM and MBA are designed in such a manner so that students can benefit both from classroom teaching along with practical work. The PGPFM and MBA is a collaborative programme offered by BIBS and NSE Academy where students are exposed to various insights by leading academicians and financial experts to capitalize on opportunities in financial management.

BIBS Creates All-rounders

Before the students are absorbed in various companies, they are given an opportunity to explore their full potential at BIBS through various platforms. Along with their curriculum which is designed to help students excel in their individual disciplines, students are also given the opportunity to understand the world of business. Events like Brand Wars and USP help students who want to be entrepreneurs; it is their first experience of launching a new product or selling a unique idea to their potential investors. Passport is a group discussion competition, where students are pitted against each other before their summer internships. While OLE is an outdoor learning event where students are encouraged to go out for team bonding, A2A helps to hone their presentation skills.

Tie-ups with Prominent Companies

The students of BIBS have access to information services and business management for advanced research and different management journals of IIM-A’s National Information Centre of Management.  With the tie-up with the NSE Academy, the students of BIBS have custom-made courses on financial management and get to learn from not only NSE, but other reputed finance companies in this programme. Among the many prominent companies, BIBS has tie-ups with Oracle for ERP, PwC where after completing the internship, students get the opportunity to apply for final placements. Some of the other reputed names in this segment are Reliance Money, KPMG, MDIS Singapore, NEN and TiE.

Proper Placements with Various Leading Brands

BIBS have been consistently ranked among the best; it is one of the top 20 business schools in Eastern India as found in a survey conducted by The Times of India B School Survey. In 2016, BIBS has been awarded as the Management College of the Year 2016 for Excellence in Placements which is awarded by the Higher Education Review. It has been recognized as one of World’s Greatest Brands 2015. Students of BIBS have been absorbed in some of the most prominent brands of the world like ICICI Bank, L&T Finance, Merico, Google, Asian Paints, ITC, Dabur, American Express, IndusInd Bank, Britannia, and PwC.

Strong Network of Alumni

The new students at BIBS can connect to the strong alumni network and get acquainted with their successful seniors who are now in prominent positions in some of the most reputed brands. New students get a chance to connect with both industry experts and alumni through a single platform.


5 Career Options after an MBA Degree

It is a known fact that going to a business school will definitely boost your career prospects. It will not only give you an edge over competition, but will also ensure that you have a good package. Let’s take a quick look at 5 of the popular career options after an MBA with specializations in Finance, Marketing, Operations and Human Resource. From entrepreneurial ventures to senior roles in management, there are quite a few options for an MBA degree holder.

Management consultant

One of the key responsibilities of a management consultant is to solve problems. As a consultant, you will have the option to work as a freelancer or with a consultancy firm. The salary package is extremely good, and once the business insiders know about your capabilities, you will be the most sought-after man in the corporate world.

Finance analyst

After you have gone through the rigorous curriculum of the B-school, your analytical skills will be greatly enhanced. In a business school, you are taught to examine case studies which help you with your financial knowledge. These will only help you to prepare for the job role of a finance analyst. Finance analysts are quite sought-after people because they help to assess and analyze the financial risks involved with a particular business proposal. They are the ones who will calculate the risks and also document ways to mitigate them in mergers and acquisitions. People in this job profile are responsible for research and analysis of data, and should be able to create sustainable financial models.

Brand Managers

One of the newer profiles in the market, the job of a brand manager is to build a brand from scratch. An off-shoot of marketing management, the brand managers should have an aptitude for digital and internet marketing, online brand reputation management, business management. They should have a thorough knowledge about SEO, software and the latest technological developments. They must be able to understand how they can drive sales through digital marketing. Extra knowledge about Adwords, Adsense, social media marketing and SMO is also required.

Logistics Managers

Those who have specialized in demand and supply chain management will find this job profile suitable. In a larger organization, they are part of the operations team and ensure that the cargo operations are executed effortlessly. They are the ones who are responsible for identification, investigation and resolution of conflicts in case of theft or loss of goods or products. They will review and inspect the payment details of products and ensure that all invoices are in place. In other words, they will oversee the end-to-end delivery of goods and products of an organization.

Human Resource Managers

Every organization has a talent pool. And the regulating forces of that talent pool are the HR people. In other words, they are people managers who look after the welfare of the human resources of the organization. An organization cannot run smoothly without a good HR team. They are involved in recruiting, training new joinees, advising on pay issues including promotion and other benefits. A human resource manager must be updated with areas like employment law which evolves and changes with time.

Why should you opt for a Management Degree?

Did you know that 90% of employers prefer people with a management degree from one of the reputed institutes? A management degree is way more than acquiring knowledge; management education gives you an edge over others. You can apply to any company of your choice and earn a lucrative salary package. A management degree essentially puts you in the same bracket as the leaders of the company. If you are aspiring for a leadership position, a management degree is a must.

The ultimate career growth

Most management students are extremely well-trained and well-equipped to handle the various nuances of the business world. A few years of experience in the corporate world and you can earn a lot more you can imagine. Armed with a management degree, you have the confidence to take on the world. A clear difference can be noted in the approach of an ordinary graduate student and a management graduate. Before he/she steps into the real world, a management student is exposed to debates, case studies, and presentations. They are thoroughly prepared to handle clients, deadlines and tough situations.

Enhancing your people management skills

A company with a good HR or Human Resource Team can achieve a lot; it is the people who are the driving force of an organization. When you opt for a management course, you are taught about people’s behaviour, different dynamics of an organization, how to deal with a stressful client, the right attitude for a workplace and are trained to deal with difficult people. In other words, the course helps you to enhance your people management skills, especially when you are working in a team. You cannot get maximum productivity unless all the members of the team start functioning in the right manner. And that’s when a management degree comes handy.

Often work experience is not enough

Many might nurture this conception that their experience in their chosen career path will help them to proceed further. It is not possible to learn everything from experience alone. In the world of management and business, strategies, theories, job insights often surpass the benefits of experience. Often when you gain experience in one particular zone, you may be severely lacking in another area. The purpose of a management degree is to provide an all-encompassing overview of all the spectrums of business. It will help you to gain a top view of the wider world.

Are you lacking the insight of peers and mentors

Among the many benefits of going to a management school, one is to create a strong network of friends, peers and alumni. The benefit of a management degree goes further than the information you receive; it essentially includes the insights and interaction from fellow students and your seniors. They often have plenty to offer from their own understanding and experiences. In any business school, networking is one of the most important aspects of the entire process. As you enroll for a management degree, you will soon understand what you have gained from your peer group.

If you are still debating about the benefits of a management degree, it is good to remember those who strive for betterment can reach the top!

Tips on your First Job

Now that you have the coveted offer letter in hand, and you are all set to explore the big world of corporates, you may hear a tiny sound of self-doubt in your mind. It is a small harmless question. Am I ready for this big gig? Well, you are never ready for the drill, your first job unless you actually start working. Here are a few survival tips for your first job.


Although this may sound extremely futile to you, but your wardrobe may have the capacity to damage your reputation at office. Building a wardrobe from scratch is not really easy; but if you have a budget, you can go for essentials like a proper suit, a good pair of black shoes, some nice ties and a pair of decent shirts. A well-dressed man has rarely failed to create an impression.

It is not easy to accept a new girl or guy in office; the first few days can be quite lonely. What can do to break the ice with your co-workers? It is always good to have a honest conversation with your co-workers. Honesty never fails; you can have your lunch together or take coffee breaks at the same time. Building relationships at work isn’t easy and you might have to try a bit harder in the first few days.

One of the most impressive ways to strive for excellence in your job is to continually improve. Take every feedback as constructive criticism. See what your managers and your co-workers have to say and actually use them in your work. As you continue to improve, your boss is bound to be impressed as he sees the feedback put into actions. If you have an idea, do not be scared to improve efficiency. If you have any idea which can give a financial boost, let your boss know about the idea. Increase the chance of it being executed flawlessly by presenting your idea in the form of a plan.

Find your go-to person when you are on your first job. Forming a mutual beneficial friendship which can help each other to thrive in office is a good survival strategy. This go-to person may not necessarily be in your department, but should be the one who always comes up with the most brilliant ideas even in the 11th hour. When you need to get things done at office, it is always good to be in some helpful and useful company.

Redefine your Career in 5 Easy Steps

A goal cannot be attained unless it has a purpose and is treated with urgency. You cannot have an aim or a goal and simply not do anything about it. You need to work with fervor, stay motivated, chalk out a plan, face crisis with the right attitude and evaluate new opportunities as they come your way. Professional development is a by-product of careful planning. Here are 5 ways in which you can redefine your career.

Are you facing procrastination?

Is there something which is holding you back from the next level of success? Often we have limited mindsets and beliefs about success, money, our worth in life; for many people these boundaries become a problem. This lack of confidence or a belief that ‘they are less’ than other people can often be detrimental for growth. Unless you let go of what you are doing, you will be stuck in a small world. Are there are any negative patterns in your life which are repetitive and you keep on ignoring them thinking that it is better to be complacent than to change? Ask yourself if you are participating in sustaining these patterns and can you do something concrete to shift the dynamics?

Think of whether you want a big or small change

Most career moves are subtle and can be as simple as transferring from one department to the other. But if you are facing a mid-career slump, then you really need to think about change in a big way.  This might mean switching to a different organization or go for an extreme career change. Rethink your career options; build on your existing skill set and try to reinvent yourself. It is up to you whether you need a small or a big change in career.

Turn your obstacles into strengths

Where should you start? An ideal way would be to jot down your strengths first. Maybe your mentors can also help you to identify areas where you already excel or are likely to excel. For instance, if you feel that you have no impetus to work in your present organization, begin by defining an ‘ideal’ scenario and how you picture yourself in that scenario. Does your existing skill set allow you to fit in? Or are you in a disadvantage because you lack a certain skill set that is in demand in that particular area? Consider an online course which are designed for professionals; they are either free or quite reasonable. Bemoaning of what you don’t have is simply a waste of time. Instead focus on how you can make yourself valuable.

The art of letting go

It is good to remember that in this fast-paced ever-changing world, nothing is exactly permanent. There is no way that you can decide to stick to a particular organization for more than a substantial amount of time. Do not allow complacency to set in. You need to understand that there will be a time, when you need to step aside and let others take your place. It is a strategic decision and although for some it becomes incredibly difficult to let go, it is actually one of the best ways to move in your career. There should be new roles and new challenges to excite you. As the world evolves, you should evolve too.

Redesign your goals

Just because you had a set of goals in school, does not essentially mean that they will be the same when you are in college. People change, so do goals. There should be enough flexibility to design and redesign your goals. Nothing is permanent in this world, so in case your Plan A does not work, there are 25 other alphabets!

4 Tips to Follow to Ace in a Group Discussion

Every aspiring MBA student has to face group discussion as part of the interview process. A group discussion essentially stimulates a meeting-like environment which the students are going to face in their workplace. This orchestrated event gives a glimpse of how the students can perform within a group with their peers. It is their first test in leadership qualities. There are many who might want to hog the limelight, some remain silent, while others are more than happy being wallflowers. Instead of being a passive listener, or an over-enthusiastic participant, you can actually balance your behaviour in a group discussion. How? Let us give you 4 tips.

Listen first, and then react. It is imperative that in a group discussion, you should listen keenly, exercise your judgement and then open your mouth to say something. This exercise is meant to showcase your skills at listening, comprehending and finding solutions for the given problem. It is not essential to speak just because you need to; say something substantial to add value to the discussion.

In case of group discussion, the first impression is often crucial. Make sure, that you create a lasting impression. Sit straight, and always make an eye contact while talking to someone. Also, before you make your point, listen attentively to what others have to say. Three things you should always avoid in a group discussion: your facial expression should never show that you are unmindful, it is best not to be too animated and never fidget with your fingers or pen when someone else is talking. These three things will immediately give a wrong impression to the panellists.

It may happen that the point that you were going to establish just got stolen by someone else. You feel that you are losing control of the situation, because someone has spoken before you could. Does that mean that you scream your lungs out to establish your point? Or simply panic and destroy the rest of the interview? Remember that the panellists want to know how you behave in a tense situation. You will lose half the battle if you lose your composure. Take a two-minute breather and swing back right into the discussion, as if nothing has happened.

To substantiate your point, you can use examples and quotes. Figures are hard to remember, but if possible rack your brains to get the statistical data right for your point. The panellists will definitely take note of this. Using statistical data to corroborate your point will actually give you brownie points.

If your past group discussion has been a disaster, here is a chance to make it right. It is time to learn from your past mistakes.

Can Performance Management Improve Customer Service for Businesses?

The skilled workforce is the lifeblood of every organization; the right people can take the organization ahead. Unfortunately, most of the organizations treat performance management as an yearly event. Companies which on the contrary review or revise their goals on a quarterly basis boast of an above-average financial performance and do really well as compared to their competitors. Performance management is more than just employee achievement audits. Organization needs to work on an ongoing management cycle where employees are given ongoing support to do better.

In most cases, it is seen that the employees do not have a clear understanding  of what they are expected to do. They should have the clear vision of where they exactly fit into the company and how they can effectively contribute for the overall success of the organization. A manager should always align the workforce with higher organizational goals. This will make the employees feel more responsible and allows the individuals to have more onus about their work. Unless the personalized objectives are aligned with greater organizational goals, the organization cannot move forward.

Employees should be recognized for their achievements. If an employee has unexpected appreciation, it will go a long way. With a reward and recognition program in place, it is easier for the organizations to retain employees and engage them effectively in business. The process of performance management should never be treated in isolation; managers should have an integrated approach for employee learning. An evaluation process can be effective only when it is used as an instrument for growth.

If an employee is given feedback, it should be specific. Also, one must remember that a feedback works best when it is related to specific goals. This is the best way to tell the employees if they going on the right path. An employee should understand that feedbacks are not criticisms; rather they are channels of communication which should be presented in such a way, that the feedback should sum up what an employee did right and then identify what exactly needs to be improved in the future.

In order to have regular interactions with your employees, it is imperative that you develop a sound structure to record the goals, monitor performances and open up communication channels between employees and managers. There are some organizations like GE which has developed an app where managers can deliver more regular feedback to their employees.

There are instances of companies which have thrived on a 360-degree feedback system. Here employees receive anonymous and confidential feedback from their co-workers. This online process ensures that the identity of the feedback giver is never disclosed. With this evaluation process, it is easier to understand the strengths and weaknesses of every individual. This feedback encourages the staff to be more productive and efficient.

5 Ways AI [Artificial Intelligence] will Help Digital Marketing

Artificial Intelligence [AI] has been revolutionizing industries one by one and their next target in 2018 is the arena of digital marketing which is already in an evolved phase. In fact, AI has a huge potential in the area of digital marketing; it can not only offer better customer experience, but can also boost targeted marketing so that there is greater Return on Investment in business. Let’s talk about 5 ways in which AI will effectively help digital marketing.

AI ensures that we have technologies that are capable of recognizing voices and faces. You must have heard and used conversational interfaces. Just a decade ago, it was literally impossible to think that you could book a flight just by talking to the screen. When you are talking about personalizing user experience, one has to think about the huge potential of AI. Based on collected data like customer behavioural patterns, customer searches, and specific interests of the customers, customized content campaigns can be conducted. Chatbots, on the other hand are programmed to communicate with customers on the basis of data received. Days are not far when you will have multi-dimensional communication systems with enhanced sensory abilities like touch and voice.

With an AI-enabled software you can now get a detailed description of the image. You may have heard about Amazon’s latest creation Amazon Rekognition which is capable of identifying emotions, human faces and even identify objects. In case of financial and banking sector, the AI-enabled image recognition process can be used for customer security and faster payment processes. It is easier for any client to map the brand against the various photos available in social media to understand various buyer demographics. This helps to align the marketing strategies of a particular client.

Artificial Intelligence can be used as an optimization tool for offline marketing. AI has demonstrated great potential in automating ads. You can consider Facebook’s AI powered translation tool in this sector which has been trained to understand how intent works in various languages. Technologies like this can allow the marketers newer opportunities to distribute content internationally. With an AI-enabled software, you can now monitor web traffic, optimize content and interact with visitors on days when you are at home.

It is a known fact that most customers love content, services, products and content that are personalized for them. In a recent survey, it has been noted that almost 33% of the marketers use AI to deliver only personalized experiences to the user. You can automate email marketing and go for regular push notifications to all the prospective customers based on every micro moments.

In case of traditional marketing, it takes a lot of effort to collect the data of different sample sizes, filter them and then analyze them to create an effective plan. With an AI, you can penetrate deep into the data which can be easily extracted from various sources and reach the right audience through segmentation. As for consumers, they can browse through different AI-empowered suggestions while sitting at homes.

5 Ways Students can Benefit from Using Social Media

Fast-evolving and dynamic, the digital media has completely transformed the way we communicate with others. Unlike other eras, we are more connected with each other. With a tablet, smartphone, and other gadgets, it is literally possible to ‘plug in’ virtually from anywhere. Did you know that on an average, 2.5 billion people plug in every day in different social media platforms and a majority of them are students? What is the relevance of the content shared via social media platforms?  Let us look at 5 ways in which students can benefit from using social media.

As a beginner, students must be smart with their social media accounts. They should break the habit of posting anything spontaneously and impulsively. In order to create meaningful digital presence for their future, students need to avoid posts ‘made in the moment’. If you want to create an accurate digital portfolio which is insightful, you must think about meaningful and deliberate posts.

Students normally post content to impress their friends. It stems largely from their thrill of receiving positive feedback through tweets, comments, shares, likes and new followers. In the process, students completely forget the larger social media audience. But you do need to remember that most college admission officers, employers, coaches, scholarship committees often form the first impressions of a person based on social media review prior to a real-life meet. Students must use their social media profiles to reflect their attributes and skills  they wish to convey to their potential employers and peers.

All social media platforms use the method of storytelling to grab the attention of the audience. Students can use the same method through photos, words, audio and videos to tell their stories. You can use your Instagram account, to create rich-content displays. You can turn a blogger and use your own experiences to enrich your LinkedIn platform. Narrate your high-school and college experiences to create an impact on your future employers. As for your co-curricular activities, interests and other details, you can use your Facebook account.

As you learn to use social media wisely, you connect with experts on various topics via social media. You soon learn about the experts in particular subjects and fields. As you start following these experts, you soon learn more and gain useful content from the experts. Social media helps to broaden your perspective; you can engage the experts to get answers on topics you need.

Students can use social media platforms to establish a context for themselves. With a social media platform, students can use both project-based learning and place-based education to connect to people, places and various ideas outside the curriculum map.

Have a new idea? Use the social media platform to share it with others who will be interested in your ideas. You can document the process of that particular idea like where it came from, how it changed, what you can do with it, and the main ways in which it can be influenced, and what you can do with it. By using the creative and connected abilities of the social media, you can simply amplify that particular concept.


5 Ways Cloud Computing is Changing the Face of Business

Over the past few years, cloud computing has gained significant popularity in recent years;  there is  constant expansion of computing capacities in the organization. All the big corporates use the cloud optimally to keep up with the emerging technologies; applications are now big in AI (Artificial Intelligence) and Big Data. Cloud computing has created an impact in various areas in IT increasing the back-end efficacy, resource efficiency and overall productiveness.

Ease in Software Updates

Previously software upgrades have been considered as an extremely tedious job, especially, if the change is mammoth and done on a larger scale throughout the organization. With cloud computing these hassles of system updates are tackled without a glitch. Plus, you need not keep an eye on the maintenance aspects . With an able service provider, the ongoing updates will never hamper the core competencies of the organization.

Flexibility in the organization

With cloud computing, it is quite easy for everyone to not only access, but share business-related documents from any location to multiple users. Cloud computing offers unlimited storage space and allows easy access to all the files to keep corporations connected all the time. This is a much-desired flexibility for end users.

Big Savings on Operational Expenses

As your company moves to cloud, it lowers the operational expenses substantially. Expenses on equipments and IT staffing will come down. With an efficient cloud service provider handling the system and security updates, the organizations can make their infrastructure budget less. The cloud technology as compared to an onsite IT service is only a fraction of the total expense. When you compare individual servers to virtual servers, the latter is definitely cost-effective and much efficient.

Effective Customer Interaction

One of the new trends in digital communication is AI software or ‘chatbots’ which can easily communicate with direct consumers by using a real human voice. With cloud services you can have useful tools which will improve your operations, reporting system and efficiently integrate it with CRM systems. With an improved communication system, your customer support team will engage more with the customers and focus on resolving issues with the consumers. New communication channels can open up across multiple platforms like text, email and chat.

Making Business Mobile

If your business is still not mobile, you are losing on two sectors: precious customers and growth opportunities. This mobile trend will continue  as most workers these days operate remotely and function from field. With an effective cloud computing system, your business will be more mobile so that more employees and customers can access data and files as and when there is a need. On the other hand, as files move in and out of the cloud, you need more file version control. In a cloud computing system, there will be one centralized location and you will access only one true version of the file. A cloud computing system offers better data integrity as compared to an onsite IT backup system.