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Elon Musk Bought Twitter: 4 Things You Need To Know

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Elon Musk is a multi-millionaire, businessman, who has proved his worth day in and day out, by co-founding innovative companies like PayPal, SpaceX, and Tesla. With his extraordinary entrepreneurial skills, he has become one of the world's wealthiest men. Many students from the top MBA Colleges in Kolkata find him to be their inspiration when it comes to gaining entrepreneurial skills and tech knowledge. With so much buzz about Elon Musk taking over Twitter, here are four things that you need to know about this acquisition. 

1. User Experience of Twitter

Elon Musk has hinted that he may make changes to the platform, such as introducing an "edit" button. Acceptable content policies, as well as user verification procedures, may vary. However, there might be a slew of other alterations that aren't yet known.

2. Impact on Shareholders

Twitter as a corporation is about to undergo a huge transformation. For one, as a private company, Twitter's financial performance would be less transparent to outsiders. Second, as the company's owner, Musk will have the authority to make big changes to the platform, putting pressure on other tech firms. Given that Twitter is a publicly listed corporation, the firm's stock is held by millions of ordinary investors. The announcement that Elon Musk, the world's richest man, has agreed to pay $44 billion in cash for the social networking site boosted shares.

3. Twitter Algorithm

Users of social media platforms have alleged that algorithms have taken control of their lives, tempting people to spend more time on sites like Twitter and Facebook. Some Twitter users want to see tweets in chronological order. Following user backlash, Twitter reversed a change that would have made the algorithmic feed the default feed. Musk has advocated for the open-source release of Twitter's algorithm. Musk didn't go into detail about what that entails, but open-source software is free to use and alter. Those who do an MBA in Digital Marketing have a fair idea of how important the algorithm is for the users, as many users use Twitter for business promotional activities. 

4. Twitter To Become Safer

Higher authentication criteria for the usage of genuine names and paperwork is another of Musk's suggestions. While this may seem like a good idea for preventing fraud and bots, some individuals have valid reasons to remain anonymous. Even while real-person verification might be beneficial, the new absence of moderation is a major drawback. Also, Musk has been reassuring his users about the freedom of speech on Twitter without violating the rules. 

Twitter has been here for some time now. Its acquisition by Elon Musk has been the talk of the town. Elon Musk is one of the world's most eccentric millionaires. His financial decisions and investments provide fodder for discussion. Many businesses use Twitter as a part of their social media strategy, to reach a broader audience. There will be a change in how things work on Twitter after the acquisition of Twitter by Elon Musk. Learning digital marketing at this point is a good decision to take, as we can see that top CEOs are investing in these digital platforms. If you are looking to pursue an MBA in Digital Marketing, The Bengal Institute of Business Studies is one of the best MBA Colleges in Kolkata that provides a master's in digital marketing. 

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